Hide an informative search intention

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And the great thing is that in this SERP there is still room on the first page, easily reachable with a minimum of well-done SEO. more specific search intention In essence, I have just explained to you the technique of long-tail keywords . Mastering it, using it to address the audience of a specific niche, is the first secret to obtaining visibility on Google . Identify the type of search The second secret to doing SEO Copywriting effectively is to identify the type of people's searches.

Here at Digital Web Italia , when we also deal with content writing during Phone Number List creation of websites , identifying search intentions is the thing we do first. But what are search types? They are sets of keywords used in different combinations by users and which, depending on the combination, can express the need to find out about something or to purchase this something. Let's take an example.



Users who type the key " how much should a 6 month old cat eat a day. The case is different if they type " wet cat food ", which hides a clear transactional intent , i.e. the user is looking for food to buy for their cat. If we look at the SERPs, Google already knows this and returns us results suitable for search intentions.